American Institute of Graphic Arts http://www.aiga.org
The purpose of the AIGA is to further
excellence in communication design as a broadly defined discipline,
strategic tool for business and cultural force.
The Outdoor Advertising Association of America http://www.oaaa.org
The
OAAA is the lead trade association representing the outdoor advertising
industry.
Founded in 1891, the OAAA is dedicated to promoting, protecting and advancing
outdoor
advertising interests in the U.S. With nearly 1,100 member companies, the OAAA
represents
more than 90% of industry revenues.
The American Marketing Association http://www.ama.org
The world's largest and most
comprehensive professional society of marketers, consisting of
more than 45,000 worldwide members in 92 countries and 500 chapters throughout
North America
American Advertising Federation http://www.aaf.org
USEFUL INDEPENDENT WEBSITES
| Look Smart: Marketing and Public Relations |
Offers information and resources on the advertising, marketing, and PR industries.
URL: http://www.looksmart.com/eus1/eus317829/eus317861/eus65317/eus66894/r?l&
| Classic Advertising Jingles and Songs |
| Advertising World |
URL: http://advertising.utexas.edu/world/
| Sales and Marketing Management Magazine |
Includes a keyword-searchable index of S&MM articles,
dating back to 1993,
as well as Tables of Contents from past issues, dating back to 1995.
URL: http://www.salesandmarketing.com/smmnew/